

What are Butterfly Kisses?
Butterfly Kisses is a kindness-based initiative of The Blue Butterfly Institute that spreads love and encouragement through handwritten postcards.
Community members submit a short message of appreciation or support, which is thoughtfully transcribed and mailed to the recipient as a tangible reminder that they are seen, valued and not alone. One small message - creating a ripple of connection and hope.
How it Works
We invite you to send a message of gratitude, affirmation or support. The Blue Butterfly Institute lovingly transcribes that message onto a professionally designed postcard and mails it directly to the recipient.
A Butterfly Kiss may:
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Celebrate someone stepping into their strength
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Encourage someone leaving a difficult relationship
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Acknowledge a mother carrying invisible labour
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Support someone navigating illness, grief or hardship
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Simply remind someone that they are seen and valued
Butterfly Kisses are for people who have experienced trauma, isolation or adversity; tangible affirmation can be deeply regulating and empowering.
The Designs
Hover over the images below to see the design name



